Digital business:new technology grows digital business. Now is a good time to innovate and transform business to digital with new digital technologies coming up every day. In order for digital business to keep up with the fast pace services are delivered a flexible and adaptable approach is necessary.
Digital business tools
The selling process has improved with more consumers having a wider choice of where, when and how to access their favorite services. It has made digital business marketing more dynamic with brands quickly innovating and ensuring they are not left behind in keeping up with the pace of new developments. Ad and tracking technologies recently created give digital business marketers more options to track potential consumer’s actions, interests and inquiries across all search engines.
An overarching tracking strategy
In recent months a digital business technologies have emerged that will help business monitor consumer behaviour and activities 360 degrees across the web. The innovation will help advertisers refine their digital marketing strategy to pinpoint relevant users efficiently. An example from Facebook reveals that Digital marketers want to know how ads are performing across the social network, the performance front, Facebook Exchange chipped-in as well. Now when users return to Facebook after being out and about across the web, marketers can retarget them with highly relevant and socially rich ads based on sites they’ve visited. read more here
Effective tracking methods incorporated in business development training will help a digital business improve user experience and deliver services in a pleasant manner. Google is building a data management platform to help target ads and connect brands with people online more effectively, according to sources familiar with the plans. “We are testing data management capabilities in DoubleClick to help partners better manage their own data as well as that from third parties”,the company said in a statement. read more here
Digital Marketing: 5 Crucal Tips To Effective Digital Marketing
Research precedes digital marketing
I think before a business can even come up with a content strategy or tailor the type of content they think their customers might like. They should do a proper research and ensure they have a good insight of their targeted audience’s needs and interests. For exampe a product could be associated to their targeted users interests using adaptive content. Such a product could be related with the latest news as part of dynamic marketing where there is a connection between product and current affairs. Good Ads that use this type of approach are seasonal ads often made just prior to big sporting events.
Engagement is crucial in digital marketing
Focusing on short stories or vidoe clips of not having a particular product could be used to increase engagement from fans and potential customers. A funny interesting aspect of what might happen if someone does not have the convenience that comes with having the product. Engagement could also be increase with hugging hashtags with keywords that a business users may like.
Digital Marketing Channels
Other marketing channels should be effectively used as well as sharing good entertaining content for fans in the social space with up to the minute updates. Mixing up humour and educational messages to give brand fans a solution is a great digital marketing strategy for increasing customer satisfaction. Today there are many opportunities and areas for brands to utilise like G+,Facebook, Twitter, Pinterest, Instagram and You Tube.
A service can be efficiently distributed to far reaching levels with the proper use of digital channels like i have mentioned above. It’s a must for a business that embraces digital marketing strategies to make it’s webpages adaptable and take advantage of the interconnectivity of different mobile devices for growing their market penetration. It is important to optimise for mobile and social and have services reachable on all multidevice screens.
Analyse and Intensify
The most benefiting digital marketing teams use incisive tools to study their most successful patterns. These results help them fix where their campaigns previously did not work. With the right tools they analyse, intensify and develop a far sight for bringing future profits for their business.
Digital Business Lounge, Build Websites With Digital Business Lounge
Building your own website could be an excellent experience with the digital business lounge. This is a business portal looking to solve all those obstacles affecting many internet business starters. It’s a cost effective internet marketers platform comprised of quality video tutorials.
Digital business lounge:comprehensive digital marketers solution
The DBL makes it possible for entrepreneurs to have access to all their marketing resources and tasks tools incorporated within one place. An excellent way to start at internet business for newbies and a solid platform to compliment and further build existing business. The DBL is a sound investment starting from a little investment of 1$ with an option of upgrading at the end of trial period. A great solution for all internet business owners wanting to build an online presence and deliver their services and products online.
Developing digital business skills
With the right methods to build a solid online business and clear steps to follow within the digital business lounge an entrepreneur can gradually and surely accumulate the necessary business skill sets.
For example, DBL helps set up Emails, and acess to FTP accounts easily, this has been well put together in one place together with other useful digital business resources making for an extremely functional foundation. That is one secure account giving you a secure Digital Business Portal.
The latest internet marketing resources and digital marketing tools can be found inside the digital business lounge software.
The publishing platform itself is a word press system made efficient through it’s easy of use. It provides the simplest method to upload written and visual files benefiting all levels of audience and potential customers. For content creators there are short WordPress 101 informational videos taking you through all the crucial steps in building a functional word press website quicker. Simple how to instructions in applying all the custom tasks necessary to create a website credible for the search engines.
Hosting and Domain Management
Domain registration and hosting services are available with the dbl should one like to increase their presence online. A great convenience to have one’s business services centralised and saving costs, and avoiding looking at different areas all over the internet for building your business service. You have the option of migrating all your other domains from your hosting server to the digital business lounge. It delivers Lifestyle changing entrepreneurial developmental and learning resources for promoting your business.
Tidy Url Link Effective Link Management
Tidyurl gives you the security and the ability to customize your links and ensuring they are safe from click fraud and link commissions. It has the ability to attach social media links within webpages created using link shortener. It improves the look of long urls and makes them appear easy to they eye. The chances of your content going viral are increased by embedding clickable sharing tabs.
You Tube Player
Video marketing tool that make it easy to customize your you tube videos and optimizes your video marketing campaigns.
UtilizingYou tube player from the digital business lounge website, a business owner can excite potential customers fond of watching videos. Fortunately, with WordPress 101, an internet business owner can easily embed the YouTube videos on their business site sharing more relevant digital data.
Simple Lead Capture
Inside the Digital Business Lounge you can build your lists in a quick and simple way using the simple lead capture page. You can create an adaptable lead capture page in 5 minutes relevant to the offer you want to promote.
Driving traffic to your website
Weekly courses and digital webinars presented by leading digital business experts on effective ways of driving traffic to your business website. Core and structured internet marketing skills to ensure you follow the quickest and direct route to building an authority online business. For taking the optimal advantage with your digital business lounge it’s advisable to join the Six Figure Mentors System where as an active member you will have instant access to tutorial in modern digital business skills not offered anywhere else online.
Communicating with local and regional customers in your field of expertise
Advice on the right approach and efficient ways for distributing useful relevant data to local and regional consumers. With a great content source like the digital writers business services and products are displayed. The digital writers provide product focused articles for use in any niche making sure visitors will read new content in your digital business website.
The Digital Business Lounge was made to remove most obstacles that internet business owners come across, and it may even protect you from falling prey to unfair pricing by outsourcers. Talking about outsourcing i think the DBL gives you an opportunity to know how tasks and staff is done prior to asking other people to the jobs for you.
Six Figure Mentors Digital Business System: 5 Ways to Profit Online
Whether you already have a business you want to take forward or you have just started an online business The Six Figure Mentors Digital Business System is suited to all type entrepreneurs. The system teaches modern skills sets for creating a digital business and a digital life of your choice online. Below I would like share seven ways one can profit with the SFM digital business system.
Follow and Share Your Passion With Six Figure Mentors:If you are passionate of something whether is a hobby or a talent or a skill a person already possess the can take their interest further with the SFM system. People can learn the strategies for taking their services in front of their targeted audience. A step by step system to develop their passion further and spread it using the latest marketing approaches form the SFM.
Being Self Sufficient With Six Figure Mentors Digital Business System
Six Figure Mentors digital business system teaches individuals how to become leaders and business mentors. An entrepreneur is shown practical steps to create their own authority business online. Aspiring business people discover a different way of thinking. They learn habits and take actions to become more independent and start creating solutions to help themselves and other people along the way. People have different interests and abilities and with these they can showcase the talents and give a lot of value to society. The Six Figure Mentors may help a person develop efficient traits for increasing self-sufficiency and raise their awareness to alternatives.
Applying Marketing Skills
Experienced mentors demonstrate and show step by step marketing strategies for creating a solid presence online. Frequent and current updates and new digital business skills are delivered by leading coaches and mentors. Students are are assisted to create their individualised blueprint from the available resources.The Digital Experts Academy, a great resource available through upgrading the basic Six Figure Mentors membership reveal steps that may help members overcome their barriers and less empowering habits if followed and applied properly.
Skills From The Six Figure Mentors Digital Business System
The new members benefit from marketing training and lead generation strategies from the six figure mentors digital business system. Here are a few skills from a huge base of entrepreneurial resources one can gain, setting up the systems and marketing funnels. The Six Figure Mentors digital business system help students create an authority blog and the word press lessons help them build their online business,share their interests and offer their customers solutions in the process.
Right Application With The Six Figure Mentors Digital Business System
Entrepreneurs are given tips on how to develop solid habits. The training given increase good practice and help business owners apply themselves appropriately in their marketing tasks. The right training inspire learners to take the right action develop their consistency and resourceful traits.
The experienced and knowledge empower entrepreneurs to mentor and coach others in becoming self-sufficient. Self reliance is an asset that could be instilled with the valuable knowledge students gain from digital business lessons with the Six Figure Mentors Digital Business System.
Whether you are promoting a new business or launching a brand new website, using Graphix creator a powerful tool is a way for you to create the graphics and images of your dreams without learning various programs yourself. Using Graphix is a way to ensure quality and plenty of designs to create any website, blog, newsletter or image you desire to share with others for a genuine marketing boost. The Graphix creator boosts marketing by providing a number of benefits for any use online or off.
When using Graphix it is possible to save time when creating the graphics and imagery you desire for your website or blog. Graphix creator a powerful tool that allows you to drag and drop graphics to quickly build the image you have in mind without understanding complicated tools and methods within programs. Graphix creator boosts marketing by allowing you to save time from creating graphics to sharing them with others.
Choose From Templates
Choosing from templates is also possible with the Graphix editor, giving you the ability to save time while finding a graphic template that works best with the image you are trying to create and share. Scrolling through templates and categories is also a way to spark inspiration while having the ability to save on time.
Graphix creator a powerful tool offers professional designs to choose from which are modern and up to date with today’s trends, making it easier than ever to remain relevant as a business or brand in the online world.
Save Files Easily
The creator gives users the ability to save files easily whenever making new images and graphic design for others to view. Saving files is a way to easily upload them to social media, your website or even a newsletter service you are using to send updates to those who are following your blog and those who are genuinely interested in what you have to offer as a business.
Share Work Online
Graphix creator boosts marketing by giving users the opportunity to share images and graphics easily with social media and other online networks. Sharing work online is one of the quickest ways to go viral while promoting a new blog or brand, regardless of the type of site or blog you are currently running.
Understanding the benefits of using a graphics creator is essential when you are new to the online blogging industry without the experience as a graphic or web designer. Using a simple builder and tool online is a way to create beautiful and classy images for your readers and online visitors without requiring you to hire a freelance designer or to purchase and invest in the proper software on your own.
Digital business grows with optimised digital marketing channels and the ability of products to excite and satisfy consumers. The sign of happy engaged clients is the main benchmark and sign that business is giving a quality service. The idea of applying customer surveys and elicit the customer’s needs and interest gives power to consumers. Digital marketing has introduced many ways technology could be utilised for promoting pleasant customer experiences 24 hours around the clock.
Effective Digital Channels
Business service delivery today is done efficiently with powerful far reaching channels that connects consumers with what they want at the right time and place. This digital route is carefully planned through effective digital business strategies that give more value than the consumer anticipates. Digital business channels are identified, tracked and measured so that pleasing transactions between business and consumer are nurtured. We have seen the relationship of the client and brand developed from one of dealings over the counter straight to the email box, client’s social network space and audio visual preference.
Below i would like to share three ways a business can use for delivering promotional marketing messages.
Social platforms like Facebook and Twitter can be used to engage and quiz clients regarding the favourite aspects of a product or service they like, and the collected data used to create a fulfilling and pleasnt service. The prompt response to inquiries and suggestions will develop good relationships.
You Tube video publishing platform is a great means of connecting further. Publishing regular content in these video sharing sites for the purpose of building a community and following for business.
Blogs/Website-Where the content that educate and inspire clients on the brand website is ideal for increasing a business presence and authority. The audience are likely to return for more when they are given the right value they want.
Audio messages- Podcasts have become popular with clients who like to consume data by listening to audiobooks and podcasts on their portable audio devices
digital marketing strategy affected by mobile internet usage
Mobile has become a huge connector of consumers and business in the past two years. Today many people have the use of smartphones, tablets and other mobile devices to access the internet and even make enquiries regarding products. With the current prominence and popularity of mobile internet device, it’s crucial for business to integrate with mobile apps. It shows how the behaviors of customers can be a direct influence to their digital marketing.
In 2014, 38 million adults (76%) in Great Britain accessed the Internet every day, 21 million more than in 2006, when directly comparable records began.
Access to the Internet using a mobile phone more than doubled between 2010 and 2014, from 24% to 58%.
In 2014, 74% of all adults bought goods or services online, up from 53% in 2008. Clothes (49%) were the most popular online purchase in 2014.
Some activities people do when accessing the internet with a smartphone:
Watch a movie or video on video publishing sites
Video is an efficient channel which business could use to reach out to their potential clients.
Browse social media sites
The potential is unlimited in which business can engage with their consumers on social sites.
Search for products and info on the web
A good practice to do is developing mobile friendly websites and applications that can drive a business forward. Making blogs clear and readable and the tabs easy to use will keep web visitors longer on sites.
Activities on Smartphone for 7 days
An insight from our mobile planet with google above gives and idea how mobile activity can influence digital marketing strategies as it reveals the activities of smartphone owners and their behaviour using the internet. Over a 7 days period nearly 30 percent of the UK population used mobile to search for products on search engines and over 45 percent used the internet from their smartphones. It shows how important the accessibility of websites through mobile must be regarded by business. Consumers behaviour has changed with the functionality of mobile internet devices. Making sales pages and product information reachable through mobile internet devices could boost the sales and conversions for business. This together with the ability of consumers to instantly access a service and download products on their smartphones is a great boost for digital marketing.
Chrome Browser Extensions for Crafting Perfect Blogposts
I would like to share the following resources I have been using to create content and blog posts. These Google chrome extensions could save a lot of time and they are a great addition in your browser. The chrome’s ability to upload different useful extension could help increase productivity in writing. They are quickly accessible whenever they are needed, they are easy to install and free on the Chrome web store.
When creating writing projects where a specific number of words are required, counting word with word counter can easily do the job. Inside Word counter common keywords are shown in the written work. It does check the keyword density on your content although it doesn’t have the same functionality like Seo Pressor. WordCounter has an option for analyzing the difficulty of your article and identifying the level of difficulty your readers may experience on the reading the text. It has a spell check function for fixing those typos before publishing. There is an option you turn on for support of non-latin languages. I like the word density counter as it can tell you which words have been mostly used
For effective photo editing and effects, Pxlr Express app is my favorite. Image file size can be measured to perfection before uploading on website media space giving content creators a great benefit of saving file size space. With the various functions, a wide choice is given when working on images. The app is compatible with both windows and mac operating systems. It gives you three options Pixlr Editor for meeting your editing needs, Pixlr Express for quick photo editing and for putting a personal touch and Pixlr Omatic useful for putting retro and vintage effects on your photos. A really great tool to express creativity. The app has good support service and easy to follow instructional video tutorials.
Scribe fire an extension for the chrome browser that allows you to write content and post it to your blog with the click of a the button. There is an option that allows publishing posts straight from scribe fire to WordPress blogs once they are connected to scribe fire. Pictures can be cut and pasted on Scribefire when used as an extension of the chrome browser. Sribefire allows editing of html code and markdown. From scribe fire posting is made possible by the connecting the XML-RPC publishing interface to allow remote publishing on WordPress.
Digital Disruption: 4 Reasons Why Business Should Embrace Digital Disruption
The convenience Mobile internet usage gives to millions of shoppers means searching the internet with a mobile device has eclipsed the usage of desktops for accessing the internet. The versatile nature and freedom of movement when using these smart devices gives advertisers unlimited potential to reach out to customers anywhere, at the time they like with their favourite devices.
Digital marketers who understand the efficiency of multiple marketing channels have realised the need to sharpen content delivery. They have made their content consumable on various types of channels and highly visible on mobile devices. They have taken up to new content creation tools and formats allowing audiences to easily locate their services. This current wave of change makes digital marketing interesting and unleashes a disruptive effect and accelerates the uprooting of stale and stagnant business practices. It’s inevitable for business to use this transformation period for re-energising and evolving their content marketing according to the needs of modern consumers in the online environment.
A mobile search study by Google reveals that 56% On the go smartphone searches are local searches and 51% In-store smartphone searches are local searches. These statistics give our advertisers a huge potential for audience penetration and the scope for increasing product awareness. The graph below from our mobile planet with Google shows the number of people and demographics of people using smartphones for purchasing goods on the internet.
I think it’s crucial for business to adapt their websites to modern mobile devices to maximise display time of their products and eventually gain a good penetration of the market. Easy to navigate mobile site revealing clear contact numbers or email support allowing potential clients make more product inquiries. Mobile friendly websites give businesses more exposure to visitors searching through mobile internet devices. Ignoring this may cost a 46% loss of potential smartphone purchasers and a large segment of their target market. In the coming few months, a large numbers of business displaying their services on the internet will maximise their mobile channels for reaching out their consumers.
Display advertising has evolved from simple banners to interactive and timely popups and annotations on videos and web pages. Marketers can now reveal highly targeted promotional marketing messages. The display screen is carried everywhere today and it’s always connected to the internet in different sizes on portable devices. In the next few weeks people will be able to access the internet using a wearable device like a watch. Business could be more disruptive and benefit from being more versatile and creative in their display campaigns.
There are tools for measuring the impact of display campaigns like the display benchmarks tool can help a business understand how their display campaigns compare to those across the rest of the ad industry. The tool lets you pull up-to-date industry benchmarks such as click through rates. Things such as interaction rate and time, expansion rate and video completion. Read more about benchmark tool: HERE
Videos could be blended in a disruptive manner to content marketing. Little snippets of quality content put together in an episode of four to five minute videos. Better still this could be done for a brand by celebrities, bloggers and prominent personalities influential in a certain niche.
The ability to make creative videos could promote a more pleasant service delivery in an exciting way the typical consumer likes. Video content could be provided through the use of intelligent metrics and response to consumer needs. Serving the right content at the right place and the right time.
The ability to make creative videos can enhance a more pleasant service delivery in exciting ways the typical consumer likes. Video content could be provided through the use of intelligent metrics and response to consumer needs. Serving the right content at the right place and the right time.
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Digital strategies have a powerful influence on the expansion of business. It’s important for business to make the right effort to attract the right response and attention from their target market. During the past few months many businesses have become aware of the significance of adapting multiple digital channels to their services. Here are three ways for reviving a business with digital.
Many fans and product lovers tend to search for their favourite brand in social media space. Most fans are very likely to share their pleasant experiences about a brand product on social websites. It could be amazing how good listening and the right response of business to it’s customers could increase their popularity. Simple actions like giving promptly answering clients questions, comments and suggestions and giving them solutions will develop fans trust and loyalty to services.
Presentation of service
Connecting digital channels is an effective method to revive business with digital. Taking advantage of digital applications, responsive displays and web pages when presenting products can give a favourable impact on their audience. Any business will benefit more if they are able to display their services on the internet in an adaptable manner for easy access by users of different types of devices to include desktops, smartphones and tablets. Several marketers will be surprised how they could revive their business and sales with the creation of mobile applications and listing them on App Store and Android. The correct presentation of services can attract the right response from buyers if they get easy access to what they need at the right time, on their favourite internet device and at a convenient location.
Regular Content Writing regular content that responds to clients queries whether made on a website, under video’s or social media page will make a brand’s customers feel valued and listen to and elicit the desired response. Creative content that gives value the audience surely increase engagement, purchases and revive a business with digital.
CREATE UNIQUE CONTENT AND REVIVE BUSINESS WITH DIGITAL